Prada is no stranger to ingenious collaborations, the more eccentric, the better. The brand has added illustration into the mix creating a new animated campaign with six illustrators who have created work for the brand’s new range of sunglasses – Prada Raw.

Wong Ping’s multi-hued standout response to the brief launched for the campaign as an interactive digital platform and virtual catwalk during Paris menswear shows.

His work reflects a world of its own; psychedelic and use of subjects shrouded in taboo in his native China. His colourful creations for Prada Raw highlight the dressed up version of his trademark quirk.

Prada Raw Avenue – Wong Ping from WongPing on Vimeo.